Flagler Hospital

Service: Branding

Corporate logo redevelopment can be intensive as it has to get through a host of committees and board members alike. The logo's applicable use in all media has to be taken into consideration. Everything from Billboard and signage readability to television and the web. My diverse background came in handy on this project. My direction was to provide a clean and bold design. Creating hierarchy by emphasizing Flagler the goal would be to push the name so that Flagler Hospital was thought of before any other reference to Flagler be it the county or other entity.